AD SPEND VERIFICATION

Independently Verify What You Should Actually Pay for Advertising.

Vaudit reconciles ad delivery, campaign activity, pricing and vendor billing to identify and prove overcharges across your advertising spend.

Ads Industry – Hero Visual (designer PNG pending)
THE PROBLEM

Digital Advertising Is Too Complex to Verify From the Invoice Alone.

Ad spend can span millions of impressions, clicks, conversions and transactions across multiple platforms. Verifying the bill requires checking the underlying activity to determine what was actually valid and billable.

INVALID TRAFFIC

Identify non-human or invalid activity that should not contribute to billable advertising spend.

DUPLICATE EVENT LEAKAGE

Identify duplicated or incorrectly counted events that can distort billable activity.

NON-BILLABLE ACTIVITY

Check whether activity included in vendor billing should actually have been charged.

WHAT VAUDIT CHECKS

What Vaudit Verifies Across Advertising Spend.

Vaudit checks the underlying activity and billing variables that determine what advertising platforms should actually charge.

IMPRESSIONSVerify the activity behind billed impressions.
CLICKSCheck billed click activity against underlying campaign data.
CONVERSIONSReconcile conversion activity used in advertising billing.
TRAFFIC VALIDITYIdentify invalid or non-human activity.
EVENT DATACheck for duplicate or incorrectly counted events.
BILLABLE ACTIVITYDetermine whether activity qualifies for billing.
PRICINGVerify the rates and pricing applied to advertising activity.
CREDITS & ADJUSTMENTSCheck applicable credits and billing adjustments.
INDEPENDENT VERIFICATION

How Vaudit Independently Verifies Advertising Spend.

Vaudit brings together campaign activity, pricing and vendor billing data to independently determine what should actually be paid.

Ads Industry – Verification Visual (designer PNG pending)
AD PLATFORM COVERAGE

Verify Spend Across the Advertising Platforms You Use.

Advertising platforms measure, price and bill activity differently. Vaudit applies platform-specific billing logic when verifying what you should actually pay.

Google Ads
Meta Ads
Microsoft Ads
LinkedIn Ads
TikTok Ads
Amazon DSP

Different platform. Different billing logic. Independent verification across each.

BEFORE AND AFTER PAYMENT

Prevent Ad Overcharges Before Payment. Recover Them After.

Where the platform workflow permits, Vaudit identifies eligible advertising overcharges before payment. If an overcharge has already been paid, Vaudit provides the evidence required to pursue recovery.

BEFORE PAYMENT

Stop eligible overcharges before money leaves.

  1. 01Ad Activity
  2. 02Vaudit Verification
  3. 03Overcharge Identified
  4. 04Correct Amount Paid
AFTER PAYMENT

Recover verified overcharges that have already been paid.

  1. 01Ad Bill Paid
  2. 02Vaudit Verification
  3. 03Overcharge Proven
  4. 04Credit / Refund

Find Out What You Should Actually Be Paying for Advertising.

Start with a free audit and see what Vaudit finds across your advertising spend.

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$100M+ Recovered for our Clients.
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